El Camino Real Oceanside

• Rare ±11-Acre Coastal Infill Residential Development Opportunity — One of the few remaining residential development opportunities of scale within coastal North San Diego County. Located east of El Camino Real and Via Las Rosas, the Site offers the opportunity to develop a thoughtfully planned residential community in one of the region’s most desirable coastal locations.
• Located Within Oceanside’s Smart & Sustainable Corridors Specific Plan (SSCSP) — The Site is located within Oceanside’s Smart & Sustainable Corridors Specific Plan (SSCSP), one of Southern California’s most progressive planning frameworks promoting walkable residential and mixed-use development along key commercial corridors. The SSCSP is designed to streamline residential development by supporting by-right housing opportunities, reducing entitlement risk, and creating greater certainty for future development.
• Medium Density Residential Designation Within the SSCSP — As part of the SSCSP adoption, the Site’s General Plan Land Use designation changed from Vacant Land to Medium Density Residential (MD-R) designation which permits residential densities of up to 30 dwelling units per acre with no minimum density and supports a broad range of housing product types, including single-family detached homes, townhomes, and low-rise multifamily communities.
• 28,500+ New Jobs by 2050 Supported by the Onward Oceanside General Plan — On June 24, 2026, the Oceanside City Council adopted the Onward Oceanside Project, including Phase II of the City’s General Plan Update, the Smart & Sustainable Corridors Specific Plan, and an updated Climate Action Plan. The adopted General Plan projects approximately 16,875 new housing units and 28,500 new jobs by 2050, with more than half of that growth — approximately 8,300 housing units and 14,500 jobs — planned within the SSCSP corridors, reinforcing the Vista Way Corridor as one of Oceanside’s primary long-term residential growth areas.
• Immediate Access to Nearly 3 Million Square Feet of Retail — Residents will enjoy immediate access to approximately 3 million square feet of established retail, including Camino Town & Country, The Shoppes at Carlsbad, Target, WinCo Foods, Walmart Supercenter, Trader Joe’s, Costco, Lowe’s, and numerous national retailers, restaurants, and neighborhood services, providing an exceptional amenity base for future residents.
• Located Along the Highway 78 Employment Corridor — Positioned immediately North of Highway 78, the Site provides convenient access to one of North San Diego County’s largest employment corridors connecting Oceanside, Carlsbad, Vista, San Marcos, and Escondido. The corridor supports more than 300,000 jobs and is anchored by leading employers including Thermo Fisher Scientific, Viasat, Genentech, Gilead Sciences, TE Connectivity, Nordson Medical, Hydranautics, Northrop Grumman, Camp Pendleton, FedEx, and US Foods, supporting long-term residential demand throughout the region.
• High Demand Housing Market with Proven Builder Activity — Prominent homebuilders including Meritage Homes, KB Home, Taylor Morrison, Trumark Homes, Lennar, City Ventures, and Tesoro Builders have delivered or are currently developing successful townhome communities throughout Oceanside, demonstrating continued builder investment and demand for new for-sale housing.
• Minutes from El Corazón & North County’s Premier Recreational Destinations — The Site is located just minutes from El Corazón, Oceanside’s transformative 465-acre master-planned civic, sports, commercial, and recreational destination featuring a state-of-the-art aquatics center, 22 sports fields, extensive trail systems, and up to one million square feet of future commercial and hospitality development.
• Exceptional Coastal Housing Fundamentals – Home Values Exceeding One Million Dollars — Average household incomes in Oceanside exceed $117,000, while newly built detached homes and townhomes command average values exceeding $1.2 million and $880,000, respectively. These strong housing fundamentals position the Site to capitalize on sustained residential demand and the region’s long-term population and employment growth.