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OWNER/USER INDUSTRIAL | NICO’S RESTAURANT SUPPLY
8826 US-19, Port Richey, FL, 34668
Nick Watson
First Vice President & Associate Director | industrial | Tampa, FL
About Nick
Professional Accomplishments
Affiliations & Memberships
Nick Watson serves as First Vice President and Associate Director for Matthews™, specializing in the acquisition, disposition, leasing, and sale-leaseback of industrial properties nationwide, specifically in the Southeast. Nick prides himself on setting the bar high for every client relationship and leveraging hard work to meet those expectations.
With direct experience executing high-profile brokerage assignments in the largest markets in the Southeast, Nick’s clients receive an exceptional level of service by leveraging his experience, multi-market knowledge, and strong relationships within the industry.
B.S., Finance
Florida State University
Professional Accomplishments
- 2025, 2026 – Crexi Platinum Broker Award
- 2025 – Circle of Excellence – Matthews™
- 2024 – Chairman’s Award – Matthews™
- 2024 CRE Next Generation Winner – ConnectCRE
- 2024 CoStar Quarterly Deal Winner
- 2024 Crexi Platinum Broker
- 2022 Social Impact Leader – Matthews™
- 2021 Sales Achievement Award – Matthews™
- 2020 Pacesetter Award – Matthews™
Affiliations & Memberships
- Florida Real Estate Commission
- License No. SL3469703 (FL)
Contact Nick
Affiliated Agents
Case Studies
How Matthews™ Transformed Deal Complexity into a Successful Close Through Constant Alignment
Matthews™ facilitated the sale of a 68,000 SF industrial property located at 3200 Tyrone Blvd in Saint Petersburg, Florida, structured as a short-term NNN sale-leaseback. The transaction connected the seller, who was preparing for retirement, with the buyer, who had been actively seeking entry into the market. The deal delivered a strong, creditworthy tenant and an attractive cap rate for the buyer, while achieving the seller’s pricing expectations and timeline. Challenge The primary challenge was timing and origination. The seller was not initially in the market to transact, requiring a long-term approach to relationship development before an opportunity materialized. Identifying the right moment to act, while also ensuring a qualified buyer was ready to move quickly, required persistence, market awareness, and consistent communication on the agent’s part. Aligning both sides at the right time was critical to successfully executing the transaction. Strategy Matthews™ First Vice President & Associate Director, Nick Watson, leveraged a relationship-first approach rooted in targeted prospecting, calling through all property owners in the same industrial park while working on a previous listing in the area. This outreach led to an initial conversation with the seller, who shared long-term plans to retire and eventually sell. By maintaining consistent communication over the following years, Watson remained top of mind until the seller was ready to move forward. Once engaged, Watson quickly activated Matthews’™ extensive internal network to identify a qualified buyer whose acquisition criteria aligned with the opportunity and target market. Through proactive, ongoing communication, the agent kept both buyer and seller aligned, effectively managing expectations and maintaining momentum throughout the transaction, ultimately ensuring a smooth and efficient path to closing. Result The result was a fully relationship-driven transaction that achieved optimal outcomes for both sides. The seller successfully sold the property at the right price, enabling retirement on their own terms. The buyer acquired a high-quality NNN industrial asset with a strong tenant at an attractive cap rate in a target market. Despite the challenges throughout this process, the transaction remained remarkably smooth. This outcome demonstrates Matthews’™ ability to combine persistence, market insight, and strategic connection to deliver results when timing matters most.
Nick Watson
First Vice President & Associate Director
How Matthews™ Drove an 83% Value Increase for McDonough Industrial Park
Matthews™ arranged the sale of McDonough Industrial Park, a five-building shallow bay industrial property located at 221–373 McDonough Pkwy in McDonough, Georgia. The asset, positioned within the greater Atlanta industrial corridor, traded to an out-of-state buyer following a highly competitive marketing process. Notably, the Matthews agents™ had also facilitated the property’s prior sale approximately two years earlier, making this the second transaction the firm completed for the asset. After strategic repositioning by the owners, the McDonough Industrial Park sold for an in-place 4.79% cap rate. Challenge At the time of the prior transaction, the property was fully occupied but faced structural challenges that limited investor confidence. Lease agreements featured little to no expense reimbursements, creating ambiguity in underwriting long-term cash flow. In addition, several suites were built out with excessive office space, reducing their functionality for modern shallow-bay industrial users. While occupancy remained strong, the lease structures and physical configuration constrained the asset’s appeal to both institutional and private equity buyers seeking predictable income streams. The challenge was to reposition the property into a more institutional-quality investment capable of commanding premium pricing in a competitive market. Strategy The owners implemented an approximately 18-month repositioning plan focused on operational clarity and physical enhancements. Lease structures were revised to improve operating expense recoveries and enhance income predictability. In addition, excess office buildouts were reduced across multiple suites, converting underutilized space into more functional warehouse configurations tailored to small-bay industrial tenants. Exterior improvements, including updated signage, parking lot enhancements, and overall property presentation, further elevated the asset’s profile. The Matthews™ agents leveraged their deep market knowledge and established investor relationships to launch a targeted marketing campaign that emphasized the improved income profile and strong Southeast industrial fundamentals. Within the first month, more than 15 tours were conducted, many with out-of-state groups, resulting in almost 20 offers. Result The competitive process ultimately resulted in a sale to an out-of-state buyer at approximately $112 per square foot, representing an approximate 83% increase in value from the spring 2024 transaction. The sale demonstrated sustained investor appetite for shallow-bay industrial assets in growth markets like the Atlanta metro and highlighted the measurable impact of disciplined repositioning. By advising on both the initial disposition and the subsequent sale following operational improvements, the Matthews™ agents delivered continuity, strategic guidance, and exposure to deep capital pools. Ultimately, they maximized pricing and reinforced the firm’s expertise in the evolving industrial investment landscape.
Thomas Wilkinson
Associate Vice President
How Matthews™ Transformed Competitive Market Interest into a $30M Premium Industrial Closing in the Southeast
Matthews™ successfully facilitated the $30 million sale of 6150-6481 Metroplex Dr in Fort Myers, Florida. The Class A industrial and retail assets, widely recognized across the Southwest Florida market, attracted significant investor interest due to their high-credit tenancy and premier construction quality. Through a highly competitive process that generated more than 12 offers from across the country, the Matthews™ agents exclusively represented the seller’s trust in the disposition of the estate’s holdings. Challenge The assignment required navigating a complex trust structure following the original owner’s passing. The trustees interviewed multiple brokerage firms before awarding the exclusive listing to Matthews™, seeking a group capable of maximizing value while managing legal and procedural requirements with precision. Competition was intense from the outset. Prior to the official listing, several direct off-market offers had already surfaced, and at least six brokerage firms were competing for the opportunity. Additionally, the Southwest Florida industrial market remains one of the most competitive in the country, particularly for Class A product with strong tenancy. Another key challenge involved mitigating transactional risk. Large industrial deals often face unexpected diligence hurdles, and the trustees required certainty of execution with an expedited closing timeline before year-end in order to facilitate estate distribution. Strategy In order to generate maximum competitive tension, the Matthews™ agents implemented a structured marketing process. They leveraged Matthews’™ national shared database to source qualified buyers from across the country, generating over 12 competitive offers. A formal best-and-final round was conducted with more than four highly-qualified groups. Buyer interviews were held to assess certainty of close, experience, and financial strength. To further amplify competition, coordinated group property tours were organized, intentionally allowing prospective buyers to see the level of interest firsthand. This strategic transparency heightened urgency and strengthened negotiating leverage. Drawing on experience that includes over 100 industrial transactions closed in the past five years, one of the agents guided the process with a proactive risk-mitigation approach. A significant portion of the buyer’s due diligence was executed prior to going under contract, allowing potential speed-bumps to be identified and resolved early. This pre-navigation reduced transactional friction and provided confidence to the trustees. The competitive environment was strategically harnessed to push pricing higher and improve terms. The selected buyer significantly increased their original offer and agreed to shorten the due diligence timeline, ensuring a year-end closing aligned with the estate’s objectives. Result The property closed at $30 million, a premium value in one of Florida’s most competitive industrial markets. The agents successfully achieved the trustees primary objectives of maximizing price, securing improved contractual terms, and executing within a targeted timeline to facilitate estate distribution. The buyer secured a highly-attractive, value-add industrial asset in an ultra-competitive market, adding to a growing portfolio of similar properties. Through strategic oversight and disciplined execution, Matthews™ transformed widespread market interest into maximum value and certainty for the trustees.
Nick Watson
First Vice President & Associate Director