Matthews™ facilitated the sale of a Valvoline property in Columbia, South Carolina, overcoming investor concerns surrounding the absence of store sales reporting. Despite early pricing pressure and a disrupted escrow process, the transaction ultimately secured a strong all-cash buyer at full list price.

 

Challenge

The transaction faced several obstacles common within the QSR and automotive retail sector. Because the tenant did not report store sales, some investors questioned the strength of the location and attempted to negotiate below market pricing. The process became more challenging when the original buyer exited escrow to pursue another exchange opportunity, requiring the agents to quickly re-engage backup buyers without sacrificing deal momentum or pricing leverage.

 

Strategy

The Matthews™ agents shifted the investment narrative toward the long-term strength of the real estate and surrounding infrastructure growth. The agents emphasized a major road expansion project directly in front of the property, highlighting the potential for increased traffic and future demand. To offset the lack of sales reporting, the marketing strategy focused on the tenant’s history of multiple lease extensions at the site as evidence of long-term operational success. After the initial buyer withdrew, the Matthews™ agents leveraged competitive urgency by re-engaging a previous bidder who was motivated not to lose the opportunity a second time.

 

Result

Through strategic deal management and competitive positioning, the Matthews™ agents successfully secured a full list price offer from the returning buyer. The transaction closed as an all-cash sale with an expedited timeline, eliminating financing contingencies and providing certainty through closing. The successful outcome demonstrated the Matthews™ agents’ ability to overcome limited tenant reporting by emphasizing market fundamentals, infrastructure growth, and buyer competition.